Treadmill E-commerce Company
Approach: Targeted content across the buyer journey (“Elliptical vs treadmill” → “Price of Sole F-51 treadmill”) repurposed into 7+ formats.
Results after 15 months:
50,000+ monthly organic clicks
$131,500 monthly traffic value (at $3/click if paid ads)
ROI: 60X return on $5,500/month investment

